Recognising the Worthiness Wound: A Deep Block to Business Growth for Female Entrepreneurs

Have you ever wondered why, no matter how hard you work, it feels like your business just won’t break through to the next level?

Or, why you keep hitting a wall when it comes to attracting high-value clients, growing your visibility, or earning the income you deserve?

For many female founders and women in business, these struggles stem from a deeply rooted issue: the worthiness wound.

What Is the Worthiness Wound?

The worthiness wound is a persistent feeling that you’re “not enough” or don’t quite deserve more—more money, more respect, more opportunities. It lurks quietly, even for ambitious women, impacting self-esteem and business performance. This invisible block leads many brilliant businesswomen to undercharge, overextend themselves, or hesitate to put their ventures in the spotlight.

A Trauma-Informed Approach:

Where Does Self-Worth Struggle Begin?

Through a trauma-informed lens, the worthiness wound often develops from early-life experience

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Imposter Syndrome Is a Trauma Response — Here’s What No One Tells You

 

I had no idea that Imposter Syndrome was rooted in a trauma response.

I just thought I needed more confidence, a better mindset, or another qualification.

I was doing all the things — personal development, vision boards, affirmations, yet, the fear of being “found out” would creep in every time I upleveled.

And here’s the thing…

That dread you may feel before you present your work, raise your prices, or step into a new role


That anxiety in your chest before you post, speak, or lead
That isn’t just a mindset issue, 
It’s your nervous system in survival mode.

Imposter syndrome isn’t a personal flaw — it’s a protective response stored deep in your body.

Seriously I know how you feel, I remember it well.

It doesn’t whisper. It roars.

It tells you to overwork, over-deliver, and over-prove — just in case someone sees through you.
Just in case someone realises you're not as good as they think.
Just in case that old, buried belief — “I’m not good enough” — turns out to be true.

It’s...

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Self-confidence

Confidence is something that we don’t really think much about, until we notice a lack of it, when it’s not there, when it got up and left us-just when we needed it the most!  

 

Many of my clients feel like they have zero or little confidence. Everyone has confidence but sometimes that confidence seems selective and only appears in certain segments of life.

 

I have seen clients who are successful in business yet totally lacking in confidence when it comes to relationship areas. I have seen amazingly confident mums really struggling with confidence in the workplace and super confident footballers who've lost their confidence temporarily because of a knock-back on the pitch.

 

Confidence can be like a fleeting super-power that is present one minute and then out the door the next! If you master the art of stepping into your own magnificence and growing your own confidence in a truly authentic way, with some hard work, you can achieve anything! 

 

The first step in confidence buil...

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Asking For Help

It is Mental Health Awareness Week and so I am writing about asking for help.

 

Many of us, especially men, don’t like to ask for help. It is deemed weak and we think we can be seen as needy or less independent. BUT it’s time to let that misconception go. 

 

The idea that us Brits have a ‘stiff upper lip’, has left us more prone to mental health issues due to feeling alone, unsupported and sometimes totally misunderstood. As kids we should be taught to better understand our emotions, vocalise them and ask for help when we feel lost, overwhelmed, stuck or unable to make sense of what is going on. Imagine if we as a collective community were able to more easily say ‘hey, I am really struggling right now, can I ask you for help?’ What would become possible for you? For your family? For your children?

 

Connection/support is a human need and having the ability to ask for support when it’s needed can help to deepen the connection that we have with the people around us and ourselves to...

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Self-belief

Lets talk about self-belief…

 

This is a big one, wouldn’t you agree?

 

What would you do if you had limitless self-belief? 

 

This is something I often ask my clients. I love asking this, because in that moment I see a twinkle in their eyes, as they lift their chins and access the creative part of their brain.

 

So, if you had limitless self-belief what would YOU DO?  

 

With self-belief you can literally achieve anything that you want to, eventually. With hard work you can be, do and have what you want. The sad thing is that most people live in a state of self doubt for most of their lives.

 

Self-belief is precious, without it you could end up giving up when things get tough or you get knocked down. Self-belief is imperative for fulfilment, progress and success in a challenging, competitive world.

 

You were born with self-belief and confidence, these two are deeply linked.

 

Do we say to our children ‘well, you’ve tried walking and fallen at least 100 times now, tim...

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'Letting Go' of What No Longer Serves Us

‘Letting go' of what no longer serves us is a hot topic in the holistic world.

 

What do we mean and why is it so important?

 

I help my clients let go of their anxious thoughts and beliefs so they can create a life that they love and a life that they deserve. We all deserve to have a rich, fulfilled, amazing and joyful life but most people don’t realise it, don’t believe that they are worthy of it or feel that they don’t deserve it!

 

Anxiety, depression and mental limitations stop us from truly shining our light, to its fullest. These disempowering states prevent us from being the magnificent beings that we were brought forth to be.

 

I work with the law of attraction, both with myself and my clients and until you let go of what is stopping you, what is holding you back then I’m afraid to say you will never get to where you want to be. Harsh? Maybe. But true.

 

Something that no longer serves you could be an unfulfilling relationship, a job that doesn’t satisfy you or a hom...

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How to stay motivated in times of stress

In my eyes, stress and motivation are at completely opposite ends of what I like to call 'The Emotional Ladder'

Here's a question I'm often asked: 'How can I feel motivated to stay on track with my goals when I feel so stressed? When I'm stressed, the last thing I feel is motivated!' 

It's a good question.

Luckily, there are techniques you can use to stay motivated in stressful times. 

I often talk about The Emotional Ladder in both my corporate and personal programmes as I feel it provides a great visual aid for our ever-changing thoughts and feelings.

Now, think of your emotional ladder. Picture it in your mind. Despair might be at the very bottom rung of your ladder and joy might be at the very top.

During the course of your life, your thoughts and feelings will move up and down between both ends of your ladder. In fact, even during the course of one day we might scale different ends of the ladder!

Sometimes you might be acutely aware that you are spending more time hanging o...

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Negative Thoughts and How to Change Them!

Do you realise how powerful your thoughts are? 

What you are living today is a result of what you thought yesterday, last week, last month and even last year. Your thoughts are creating your life! 

You create what you think. When you think, feeling over and over WOW - this is the powerful stuff that can change your life, you can change your health and wellbeing, your body and even your own DNA! Am I serious? Yes I am, this has been written about and researched by Bruce Lipton in his works on ‘The Biology of Belief’.

 

We have 60,000-80,000 thoughts every single day for many people these thoughts are not supportive, uplifting and kind, they are the opposite. They can be judgemental, harsh, unkind and even down right nasty. I mean, have you ever heard your inner-voice saying things like ‘you can’t do that, you aren’t good enough, you’re not worthy, you will probably make a mess of this too, who do you think you are?’  Or something similar?

Can you relate here?

 

I know that I spen...

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7 ways to stop feeling so stressed

What is stress? Stress is a reaction to mental and/or emotional pressure. Something that is a normal part of life and can actually serve a purpose on many occasions, however when stress is prolonged over time it can have a detrimental impact on health mentally, emotionally and physically. 

I am going to share some powerful rituals and strategies to help you overcome and manage your own stress.

Now, as this is my area of expertise, I could talk for hours on the this subject so, for your sake, I will keep it brief, yet I am going to share some smashing skills - so make sure you stay with me till the end.

We all feel stress in our lives, more recently stress has become more a part of day to day living, because of the lack of control that we are experiencing in our lives, due to the current situation.

The fact that we are having no ‘down time’ or ‘separation time’.

Let me explain this before I go any further.

Normally we are leaving our homes to travel to work, we go to the office or...

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Overwhelm and Regaining Composure.

I think you will agree with me that over the past year most of us have felt some kind of overwhelm. In this article I will share a couple of tips to help to reduce overwhelm.  

 

Life can seem overwhelming enough.. add a global pandemic alongside some home schooling, working from home, massive change and I believe that overwhelm is high on the list of experiences from the past year.

 

When we are in a state of overwhelm we don’t get much done. Our nervous system is in ‘fight or flight’ mode, or in its ‘survival state’, which means that we are either ready to run off or fight something which is endangering our lives. You see, our nervous system wasn’t created with home schooling and modern challenges in mind. It’s literally our survival mechanism and when it is constantly being triggered, overwhelm is what we face. 

 

When we are in this ‘state’ it is a huge challenge to be in ‘creative’ mode; it often feels like we are running in sinking sand. Can you relate? We feel like we are ...

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